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HANAN Mother, Child Health & Nutrition Project

Our Results

Health Communications and Marketing Products

Children use Hanan's Activity Book to learn about nutrition at one of Hanan's partner kindergartens in Gaza.

Children use Hanan's Children's Activity Book to learn about nutrition at one of Hanan's partner kindergartens in Gaza.

During the second half of 2007, Hanan supported a post-test study of 2,000 pregnant and postpartum women and mothers of children under 5 years of age, living in 58 West Bank and Gaza communities where the Project operated. The sample was representative of about 85,800 women of reproductive age.

The activities included: broadcasting of radio plays, theatre productions and distribution of Hanan's children's activity book. The study looked at respondents' media habits, and measured their exposure to Hanan mass communications activities.

  • Nearly half of all respondents recalled at least one maternal, child health, and nutrition activity.
  • One in four adopted a practice that might include antenatal care, postnatal care, breastfeeding and children's health care.
  • More than 15,000 children have received Hanan's activity books in West Bank and Gaza communities and 40% of mothers or their children have adopted a new practice promoted in the book.
  • Thirty percent (29.7%) of women said they learned a new maternal, child health and nutrition messages from the theatre performances, radio plays or community health workers, and 26% stated adopting a new practice as a result.
  • Overall, respondents exposed to communications interventions demonstrated higher levels of knowledge related to antenatal care, postnatal care and breastfeeding than others who were not exposed to the interventions.

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